Tag Archives: KPIs

Sorry to disappoint you guys: SIZE does not always matter – at least not in the social web

I wanted to write a post about this topic for a while now as I was confronted many times with this question. And a friend of mine had a similar dicussion with one of her business partners recently. So she asked me: Does SIZE really matter? No, don`t worry, this was a professional question and […]

Six questions asked by Mauricio from Escobar Digital (Australia)

1. What are you currently doing and why is it exciting? First of all THANK YOU for contacting me all the way from Down Under, Mauricio! This is actually a fantastic intro to this interview. You are sitting in Australia and I am sitting in Germany right now. A mutual friend introduced us as he […]