The Social Media Club Stuttgart organizes monthly meetups for social media professionals. The venue is the Mercedes-Benz Museum which is a great stage for such events. Each month over 200 attendees gather to hear the latest news from the new/social media world and to exchange ideas and share experiences. Stuttgart is also known for its… 
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Next keynote coming up at the 25th Social Media Night in Stuttgart
A Real and Raw Conversation with Entrepreneurs from around the world.
Lefti had the pleasure to participate in this special Hangout hosted by Brandee Sweesy on her birthday. She invited a selection of leaders from all around the world to participate and share their stories. It was meant to be “real” and “raw” and participants kept this promise by sharing a lot of valuable insights from…
SXSW 2013 – Our key take aways, trends and conclusions
We had the pleasure to be at SXSW 2013 in Austin, Texas. For those who don’t know SXSW, it’s probably the coolest event in the tech and new media scene right now. It started as music/film festival and for several years includes an interactive part, too. Thousands of geeks, tech and new media companies, startups…
What have “ugly” socks to do with social media? A conversation with Ted Rubin about Return on Relationships
Sometimes life itself produces the best stories. You read a book of a fellow change agent, you like it, you spread the word about it and end up meeting the author himself at a conference just a few weeks later. Return on Relationships is a concept coined by Ted Rubin – a colleague whom I…
What´s the future of business? Brian Solis answers this question at SXSW 2013
Brian Solis is one of the leading voices in the space of new media and their impact on the business world. We´ve been in contact over the past few years after speaking at the same event in Germany organized by EUCOM. He did also invite me (Lefti) later to his Revolution Series to discuss my…
Sports Go Social: 8 Lessons To Learn For Brands and (Sports) Marketers
We have recently conducted a little research project for a client who is interested in the intersection of sports, marketing and new/social media. What we`ve learned should be useful for any brand and/or (sports) marketer. 8 Lessons to Learn: Build Communities: Don`t just think of your product/ service/ campaign as stand-alone solution. Think of it…
Cheers to 2013! An interview with Richard Lewis – the ABSOLUT brand guru and an amazing human being
I wanted to start the year with something special… And here it is! I am particularly happy to present this interview to you. Why? Because I can introduce you to one of the people who are a source of inspiration to me. A brand guru, a master of branding and above all a wonderful human…
Interview for IN Business Cyprus December edition: “Listen to Social media. And never stop Listening!”
Eleftherios had the pleasure to answer some interesting questions prior to his appearance at the 9th Marketing Forum in Cyprus which will take place on Friday Dec 7th, 2012. The article you see above has been translated into Greek. You will find the full set of questions and answers here: IN Business: Which role play…