Tag Archives: social media engagement

Change happens: The Social Media Awards 2013 in Greece

The Social Media Awards (#smagr) took place on October 10th. The awards were given to Greek brands and agencies for the very first time. Eleftherios Hatziioannou – founder and CEO of Peopleizers – was part of the international judging committee which evaluated all entries in the past few weeks.   Lefti’s statement after being part […]

Let´s get over it! It`s not about us (the Marketers and PR Pros) – it´s about embracing all voices out there

Watch video here: PR Managers Creating Circles with Customers and Stakeholders We – the Marketers and PR Pros – have to understand that the world has changed and that we have to adapt to these changes. Companies are like open books. We cannot control our images anymore, at least not to the extend it was possible […]

Rebirth Conference 2012: The New PR – How to become a brand among friends

If you are interested in learning how the New PR can be integrated in your daily efforts and how you can get the most out of it for your own brand/corporation – come and join our lecture on Nov 7th, 2012 at the Rebirth Conference in Portoroz, Slovenia. There we will share our experiences with […]

How to get the attention of the C-suite and what happens if they “get” it!

We have repeatedly mentioned the role of leadership in setting an organization in motion (also watch this keynote “From Wall Street to Love Street” held earlier this year in Athens). And we have also stressed the importance of people as change agents in the game of social media engagement. When we talk to people about […]

Follow-up interview after DIGGIT. Marketing Magazin Slovenia asks a few questions about the digital native, the mobile boom and how to move forward.

Eleftherios was asked to answer a few short questions following up my keynote presentation at DIGGIT 2012. We are more than happy to share this exclusive interview with you first. It will be published in a Slovenian publication shortly. Be the first to read Lefti`s answers: Marketing Magazin (MM): At DIGGIT you spoke about the influence […]

Social Media Conference Athens 2012: “From Wall Street to Love Street” (video)

We have had the honour to speak at the Social Media Conference 2012 in Athens in late April along with Dave Kerpen – CEO of Likeable Media – and other great people. Today, we`d like to share the recorded keynote with you. Watch it and learn more about social media, the triangle of love and […]

We DIGGIT – an exclusive interview for the Marketing Magazine prior to the DIGGIT conference 2012

Eleftherios Hatziioannou will be one of the main speakers at the DIGGIT conference 2012 in Ljubiljana. The event will take place June 6-7 and it is one of the major conferences for digital communications and IT in the region – along with Webit Expo where Lefti delivered “The Sweet Spot” last year. The local Marketing […]

Marketing Week interviews Eleftherios in anticipation of the Social Media Conference 2012 in Athens (English translation)

This interview was done by Epameinondas Tsakalos of the Boussias Group. It was published in this week’s issue of the Marketing Week (Greece). You can also find a Greek online version of it here. We have translated the interview for you. Enjoy! MW: Most of the marketers have understood by now that they need to […]

Video: From WALL Street to LOVE Street keynote in Istanbul (Dec 7-8, 2011)

This is the video of our presentation at the “Hello I love you”  Marketing Summit in Istanbul. Watch it and learn how to get your social media engagement started. This is a step-by-step approach with practical information based on our experience with clients from different industries.  

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